Summer just got softer – Barebells launches a limited edition Strawberry Sundae Soft Bar

 Nothing brings summer to life like the taste of ice cream. Now, Barebells introduces a version of a Strawberry Sundae that does not melt in your hand. The new soft bar, Strawberry Sundae, is a limited edition with 16 grams of protein and no added sugar.

“It is not ice cream. But it sure tastes like it” says Isa Galvan, Global Brand Manager at Barebells.

The Barebells Soft Bar range launched in 2022 and has since made the protein market a softer place with its uniquely soft and gooey texture. Today, the innovative bars are available in many European markets, as well as in North America.

Barebells Soft Bar Strawberry Sundae is the latest innovation to join the popular protein bar range. It offers a gooey swirl of strawberry and vanilla dough, is drizzled with delicious strawberry sauce, and contains pieces of strawberry. Finally, it is wrapped in silky white chocolate.

“This sweet summer crush, with 16 grams of protein and no added sugar, is ready to melt your heart. Not in your hand,” says Isa Galvan, Global Brand Manager at Barebells.

About Barebells    

Committed to your cravings, Barebells offers a broad range of delicious high-protein bars and milkshakes – all great-tasting alternatives to snacks, treats, or nutrition on the go. The brand was launched in Sweden in 2016 and is now present in over 40 markets. Barebells products are packed with protein, have no added sugar, and never compromise on taste.

Get to know the Soft Bar Family