Peanut Butter & Jelly Original Bar launches in the US

Dreams do come true. Barebells is now bringing something unique to the American protein bar market: a peanut butter protein bar with a fruity, raspberry filling inside. Barebells Peanut Butter & Jelly offers a nostalgic flavor, with 20 grams of protein and no added sugar*. 

Fans of the Barebells Peanut Butter Original Protein Bar will recognize the popular taste of peanut butter, but this new variety offers an exciting and delicious jelly filling – for the first time carefully placed in the center of the bar, which truly distinguishes the berry flavor. It is unlike anything you’ve ever tasted in a protein bar, with a fresh taste from real freeze-dried raspberries. 

“It is the classic you grew up loving, but with a Barebells twist! We’ve worked hard to be able to offer something that truly reassembles the nostalgic flavor and are really proud of our gooey raspberry jelly filling. As always, the protein bar has 20 grams of protein and no added sugar.* Some favorites only get better with time!”, said Isa Galvan, Global Brand Manager at Barebells.  

“If you ask me… this is the best thing since sliced bread”, she continues. 

Peanut Butter & Jelly joins Barebells’ bestselling Original Bar range, which includes favorites such as Cookies & Cream, Coco Caramel Almond, Peanut Butter and Caramel Cashew. 

*See nutrition information for sugar, saturated fat, and calorie content. Not a low or reduced calorie food.  

20 grams of protein. All the taste.